Marketing for small businesses is vital for spreading a brand’s message and building relationships with customers, both existing and potential. Unfortunately, they often don’t have the budget for huge, large-scale campaigns that larger corporations leverage to reach millions. But one of the best parts of running a small business is…
I. Introduction In the grand scheme of business sectors, the real estate industry is one that rides high on relationships and personal connections. It is where marketing isn't just about selling properties, but about connecting with people. A well-crafted marketing strategy is crucial in this realm, and surprisingly, traditional methods…
Are you a real estate business looking for Halloween marketing ideas? If so, rest assured we’ve got plenty of tips and tricks to liven up your autumnal marketing strategy with ooky-spooky Halloween-themed excitement. Real estate and Halloween go hand-in-hand in many ways – with an eerie chill in the air…
“I've always received world-class customer service.” Real estate businessman and loyal Captain Notepad customer, Russ Woloch, has been buying our products for over 8 years now. As you’ll read from his stories, we here at Captain Notepad, play a vital part in how real estate businesses engage with their clients.…
Establishing yourself as a leading realtor takes strong knowledge and expert experience. But above all, you also need to have an effective marketing plan that draws in your audience and shows them why you’re the authority they should be trusting. But how do you go about creating a killer property…
Innovation within every industry is essential. The past year with the global pandemic has proven that. Through the change in circumstances, technology has been more heavily relied upon and there are various ways in which companies have diversified. When it comes to real estate marketing, there are many innovative marketing…
Admit it. The use of personalized notepads for business that have themes has really gained a lot of popularity over the years because of the exceptional positive impact it has made for businesses and companies. Businesses have actually gained more customers when they are reinforcing their names with these advertising campaigns. Business notepads with themes have enough space to accommodate the logo or the name of the company and has been proven effective in highlighting a particular slogan or brand which the company wishes its customers to be aware of. (more…)
Ever wonder which promotional items really work? In a sea of promotional materials, it can become overwhelming and frustrating not knowing which ones really work. Don’t throw money away trying to figure out which real estate promotional items work, this guide will give you a breakdown of your different options. (more…)
Marketing is an essential ingredient for the success of any business. As a promotional item business, we have an insight to what our clients are using notepads for to help expand their network and want to share them with you. (more…)
You and your client have finally made it, you finally can put a sold sign on your client’s property. What better way to cap off the experience than to give your seller’s something that will keep this milestone, and you, at the forefront of their mind. (more…)
It’s always easier said than done to be unique in the way your market your real estate company. There’s so much that goes into making a good marketing campaign and one that leaves a lasting impression with your clients. So coming up with unique and different ways to promote your business can be challenging. Here’s a quick guide from Captain Notepad, the leader in branded promotional items. (more…)
Political campaign notepads your business’ gateway to reaching the masses.
Politically themed campaign custom printed notepads is another creative way to advertise your business. Political seasons are the best time to promote your business using political notepads. You have an excuse to distribute customized notepads to people who might be tentative to accept them. These notepads can contain the candidate’s slogan, image and party affiliation. (more…)
History of the Post-it note
The entire credit goes to Dr. Spencer Silver & Arthur Fry – the scientists at 3M in the United 
States – who inadvertently invented a pressure sensitive adhesive in the year 1968. But this product was not finding the commercial usage and hence failed to gain any market approval. But in the year 1974, one of the colleagues Arthur Fry, put forth the idea of using this glue as a bookmark in his book and thus, this revolutionary product was born. Even the original color – yellow – was incorporated because the post-it team had scrap paper which was yellow in color! This product was launched in the year 1977, but again it was not accepted in the market. Then 3M distributed free samples to consumers in Boise and Idaho and got the positive response. Finally, this product was re-launched on the 6th day of April, 1980 under the brand name ‘Post-It Notes‘! (more…)
