To continue our topic on promotional items that work for your business, we look at how promotional items should be a part of your marketing medium. When was the last time you really looked at your promotional products? Typically, a promotional product (like a die cut notepad) has a company’s name, logo, or message imprinted on the item. Imprinted products that are distributed free are known as promotional products. Whereas imprinted items given as an incentive for a specific action are known as premiums. Look at your promotional products a little closer and look at how you’re using your promotional products. Is it the marketing strategy you intended it to be for? Many times, I see clients giving out items for premiums that should really be giveaways. What’s the difference? Keep reading and you will see why it’s important to know what items are used for what and when. (more…)
Why Promotional Items Work For Your Business
Today’s consumers are more savvy than other, demanding more personalized experience in everything they see and touch. What better way to connect with consumers than with promotional products. Mobile, highly-targeted and inexpensive, promotional products are the only advertising medium capable of engaging all five senses. Adding your message to a tangible product turns an ordinary message into a marketing experience people can see, touch, hear, smell and even taste. In 2011, advertisers spent more than $18 billion in promotional items. Promotional items produce valuable referrals from satisfied customers. A survey conducted by a local university indicated accompanying a request for referrals with an offer of a promotional product incentive drew as many as 500% more referrals as an appeal letter alone. Can’t ask for better results than that. (more…)
Order Custom Notepads
Now is the best time to order your custom notepads. Captain Notepad is offering great deals on our best selling products and our new items such as our daily task custom printed notepad. Take advantage of our great deals and fantastic customer service. (more…)